View Full Version : roncarelli anyone?
8th December 2004, 12:15 PM
hey doesn anyone get access to the roncarelli report? i want to see it
get my grubby lil hands on it..... i know it's mostly about pixar kicking disneys butt and stuff like whats the latest in flame and combustion... but thinking that if it is as comprehensive as they say then they gotta have stuff about us in there.... but of course if a VJ has an extra $2K r they gunna spend it on a new (or 2nd V4), some fancy ass way expensive soft like touch, a big cristmas blowout, a new lappy or some comprehensive cgi report? right? begging to think no one on here has access to this, but if anyone does,
we dont even need to scan/copy do any unlegal thing... just paraphrase stuff for us, k?
8th December 2004, 03:07 PM
I think I still have an old version (1999 I think) somewhere but I haven't had any new version in my hands since then. I did some technical intelligence work for consultancy firms and government at the time. I am not sure they talk about VJing at all in it.
There are other interesting reports too : the Forrester reports for example.
8th December 2004, 04:45 PM
From the look of the contents page its dull:
I dont think id buy it even if I had millions. Well I would probably need lots of money to get any real value out of its contents, finding out that the animation industry is worth $27.09 billion only is not much use to a VJ except to show them just how wide the gap is between Commercial Cinema/film/TV/animation and VJing.
http://www.prdomain.com/articles_communicators/pr_suspended_animation.htm gives a little more clue to a few aspects of its content.
"The net effect is that while computer animation production in terms of minutes is growing in an accelerated manner, the sliding production cost has resulted in the industry value sliding slightly down," he explains.
So I bet that trend will accelerate somewhat when VJ-level software/tools get to a stage of being able to produce more pro-looking content more easily and affordably.
I guess this is why industries have a vested interest in making ever more "sophisticated" and expensive effects, they have to constantly keep themselves "above the standards" of the masses, above the point where technology is too affordable and easy to use, thus doable by the masses, thus vastly affecting wage/contract rates. Still this stuff is offset somewhat by creativity/ideas/talent excusiveness, ie even if everybody could afford a nice digital creative toolbox, only a small fraction of the world population appears to have an inclination/ability to create. Whether that is just the way humans are, or has more to do with education/indoctrination/society than genetics, time will tell I guess.
8th December 2004, 09:33 PM
elbows i know what ur saying, and do appreciate where you're coming from....but you cant judge a 300+ page book by its review... theres got to be loads of jucy tidbits and tings that are of interest to us... surfe the review will be about the main story but i am certain that theres more to it.... many2 whats it like?
10th December 2004, 03:14 AM
I rarely found anything groundbreaking while reading an industry report. Most of the fun is to find that what you expected was going to happen is actually real and written in something official - the good old "I knew it was going to happen" feeling ;)
The real use for these papers though is to provide some reference when you write a business plan or a similar document. Investment firms don't buy pictures and rave reviews, they want numbers and dollar signs. What you are basically paying for is a proof that your numbers are real and your evaluation serious.
10th December 2004, 12:09 PM
I used to get forrester etc reports in a previous job. The big problem is that almost all of the reports are funded by either a large corporation or an industry group. The result is that you can see the bias oozing out from every line.
As Many2 says, they are sources for referencing rather that real indicators of what's new. Managers love justifications that reference big fat reports with fancy names.
When VJing gets mentioned in one of these high profile reports it will mean one of two things:
a) VJing has broken through to the point where it is blindingly obvious that it has a role to play in the wider creative industry
b) Someone with money to spend wants to draw attention to VJing
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